The Blog

Where to Invest When Starting a Small Business

What are the key areas I need to invest in when starting a small business? Sales, sales, sales which typically means more marketing, marketing, marketing. In all seriousness when you are in the startup phase you focus on attracting and selling customers. Yes, you do...

Important Qualities of a Plan

What is the most important quality of a plan? What the desired outcome is (Goal is most important) How you will achieve the desired outcome (strategy) What you will need to achieve this desired outcome

7 Problems with Growing Your Business Too Fast

What happens when your business grows too fast? 7 PROBLEMS WITH GROWING YOUR BUSINESS TOO FAST Company outgrows leadership capability. The CEO/Founder is in over their head. You outgrow your talent and thus your offering suffers. Your expenses outgrow your revenue...

The Advantage of Having Excessive Resources

How much of an advantage is having excessive resources when creating a small business? Resources are like ammunition in a war. They allow you to miss more targets and hit more targets which means they allow for more mistakes and also allow for a greater...

Studying Marketing and Branding

How do you study marketing and branding? You can major in marketing in college as well as take online courses, read, or get mentored by someone who is excellent at it. You can take an entry-level job in marketing and learn on the...

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