3 Objectives of a Successful Business Plan

In your opinion, what makes a business plan standout above all the others? The one that actually works stands out! A business plan has 3 important objectives: Confirm that your idea is a profitable and doable business concept. Attract investors if needed. Lay out your...

“95% of Businesses FAIL.” What Does that Mean?

When they say 95% of businesses fail, what do they mean by that? Does it mean they went bankrupt? They didn’t earn any money? This statistic constantly changes, but the commonly shared figure is that most businesses (90%) never make it through year 10. One in two...

How Do I Negotiate With a Buyer?

You negotiate best when you have leverage or power. You must have something that the other party wants. If you have a very attractive business to sell—with proof of how great it is—then you have more leverage in asking for more money. Be realistic and find a price YOU...

What Should I Name My Fitness Studio?

What is a good business name for a fitness studio focused on balance? FIRST, go to the Make Your Own Way | GoDaddy and test all your name ideas there to make sure someone else does not own that domain name for your business. This is always my first step in finding a...

How Do I Grow My Business?

There are 4 key reasons why a business doesn’t grow. AVOID THESE. You have a product or service no one is interested in. You are charging more than your customers perceive your offering is worth. You are not marketing it well and not enough customers know what...

How do I get People to BUY What I’m Selling?

Need more people to buy what you’re selling? That’s what marketing is for. Ask some simple questions: Why should someone buy what you are selling? What advantage do you offer over your competition? What problem are you solving or what need your are...