The Blog

Can I wait to apply for a business license until I make a profit? Not if you want a business bank account as most banks in the USA to require certain local proof of licenses to establish a business account.

Why are so many startup names horrible? 2 BIG MISTAKES WHEN CHOOSING A STARTUP NAME Founders (1) don’t think long term in regards to a good brand name, franchising, or (2) thinking big (choose a name that makes your company look bigger then it is).

What are 3 important things every customer wants? 3 KEYS TO SATISFYING EVERY CUSTOMER SERVICE ISSUE 1. SHUT UP and let the customer share their issue WITHOUT INTERRUPTION. I cannot share with you how important this is. This is the secret sauce for handling a very...

What is the most important element of advertising and why? HOW TO MAKE A GREAT ADVERTISEMENT Know who your target customers (the person most likely to buy from you). You waste money fishing in the ocean if what you are trying to catch is a freshwater fish you can find...

How do I become a better customer service agent? 3 QUALITIES I HAVE FOUND IN GREAT CUSTOMER SERVICE REPS OVER MY 25 YEARS IN BUSINESS They are just nice by nature They are good listeners They are problem solvers

How hard is it to promote your freelance business if you are just starting out and with no connection? 5 SECRETS TO GETTING YOUR FIRST BIG ACCOUNT AS A NEW FREELANCER Determine who is most likely to need your services? (This is your target customer) Where are you most...

How can a business get more customers? 4 SIMPLE WAYS TO ATTRACT MORE CUSTOMERS Increase or initiate marketing efforts via advertising, etc. Expand your target customer Become a better company that is more recognized by potential customers for what you offer. Have a...

Is a small coffee shop business still a viable business to start in lieu of the market dominance of Starbucks? If you can find a great location with traffic not next to Starbucks and create some niche that makes your coffee shop different and better then absolutely....

Is the online advertising business model dying? Far from it, go visit Youtube, Facebook, and Google and see if anyone is paying to run ads. The answer is a resounding yes.