The Blog

The Unstoppable Business 

Which businesses are surely almost always successful? The Unstoppable Business is the one with A product or service that has a high demand where the company is attracting their target customer with a low cost of acquisition and making attractive margins on the sale of...

A Business Plan Answers 4 Important Questions

What are the pros and cons of developing a business plan? There are no cons unless you fail to adapt and alter your plan if and when obstacles you had not accounted for happening, and they will. But there is no downside of countless due diligence in a business plan. A...

4 Ways to Determine a Good Advertising Campaign

What makes a bad advertising campaign? An advertising campaign with no clear purpose or goal, no strategy, and no measurables to determine success. 4 WAYS TO DETERMINE A GOOD ADVERTISING CAMPAIGN Why are we advertising in the first place? What will be our vehicles for...

3 Keys to Building a Strong Brand

What are the characteristics of a strong brand? 3 KEYS TO BUILDING A STRONG BRAND 1 Start with choosing the right brand position What will make your company, product, or service different and stand out from your competition? What one promise, if you could make AND...

What All Business Graduates Should Ask Themselves

What are some advice to a fresh graduate with a business degree in 2020? WHAT ALL BUSINESS GRADUATES SHOULD ASK THEMSELVES What specifically about business do you like? Be clear why did you major in business in the first place? What are your strengths (Management,...

Preparing a Business Plan that Supports Your Idea

How do you prepare a comprehensive business plan to suit a business idea you have identified and generated? I would encourage you to read my book World’s Greatest Business Plan, that actually works, it's $17.95 on Amazon but I give the digital version for free on my...

The Only Approval You Need is from Yourself

Why do I feel like a failure even if I somehow succeeded in life? You are letting other people in your life tell you or make you believe you have not succeeded. YOU are the only person you can decide that you have succeeded in life. Stop trying to make others happy...

3 Simple Steps to Starting a Business

What are some ways to start a business? 3 SIMPLE STEPS TO STARTING A BUSINESS You begin with an idea you believe can work and be profitable. You then create a plan of some kind normally called a business plan. Then you take action and adjust along the way. I am the...

The Time to Start is NOW

When is a good time to start writing your business plan? Before you start your business would be ideal but an existing business would be wise to write on NOW. See my free World’s Greatest Business Plan book on my personal site for free a $17.95 value (on Amazon) at...

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