The Blog
The MOST common STARTUP expenses
What commonly overlooked expenses need to be taken into consideration when starting your own business? The MOST common STARTUP expenses that are either forgotten or don’t have enough money in the budget for is: 5 AREAS YOU MUST BUDGET FOR IN YOUR STARTUP Ongoing costs...
Customers Who Can’t Afford Your Services
How do you deal with customers who can't afford your services? Start attracting customers who can. Begin marketing to a high income demographic with a value proposition that will make them respond.
How Much Money Do You Need to Start a Courier Business
How much money should I invest to start a courier business? If you believe and can validate it is a profitable idea then whatever it takes to launch this business. I have a chapter in my new book on how to pitch your idea to investors and it may be of great help. You...
The Benefits of Incoporating
Why do you need a company? Isn’t it possible to run a business without one? In America, we give tax benefits to companies as well as protection to their owners of the corporation not allowing them to be personally sued or responsible for certain...
The Definition of a Business Plan
What is another word for a business plan? A business strategy or gameplan. A business no matter what you want to call it provides the information you need to give you the confidence through data your idea will work. It also tells you who and what you will need to get...
Creating a Brand Personality
What is a brand personality with an example? You can create a brand that reflects a certain personality as Rolex promotes the stoic performer, not some wild successful athlete as they have an idea personality they tend to promote. Disney promotes a family-friendly...
Attracting Customers Is the Goal
Is anything more important than customer satisfaction in marketing? How you are going to attract customers in the first place is the most important part of marketing. If you can’t attract customers you won’t have any to satisfy.
Branding a City
Why do most city branding campaigns fail? Very few cities are strong enough to brand. To brand a city it has to have a unique quality that draws people to it for starters. A commitment to branding a city takes decades so one mayor can start the campaign and then the...
Team Building is Essential
Why team building is essential in startup business? You can’t do everything yourself. As Steve Jobs said, “Great things in business are never done by one person, they're done by a team of people.”
Competitive People Help Make a Competitive Business
Do you think that companies need competitive people to succeed? Most highly successful entrepreneurs are quite competitive such as Steve Jobs and Bill Gates.
Buying other Companies for Sources of Income
What sort of business is it called when 1 company buys lots of other businesses as a form of holding and only source of income? A holding company or an entrepreneurial company as Amazon, Google, Facebook, and Microsoft buy companies all the time to strengthen or...
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