The Blog

How do I write a business plan? What are some things missing in a traditional plan but are very important while running a business? 5 MUSTS IN A BUSINESS PLAN Why will customers buy your product or service? What will make you stand out above your competition? What...

What would be the most important element to get a customer’s attention? 2 STPES TO GETTING YOUR CUSTOMERS ATTENTION AND KEEPING IT First, find one promise you could make that if you could deliver on it your target customer would chase you down for their business....

Have you ever made a mistake bad enough that you have quit your job abruptly? HOW TO TELL YOUR BOSS YOU BURNED THE BUSINESS DOWN Ok, that is one strategy. Tell your boss something 10x worse then what you did so when you share your mistake it doesn’t seem so bad....

Where can I open a company without any cost? HOW TO LAUNCH A BUSINESS WITH NO MONEY Market your startup and what you are offering through social media until YOU make enough sales to use this as your seed money. Ask everyone you know to tell everyone they know what you...

Which one comes first, a marketing plan or a strategy? Strategy always comes before action. Think for second with me when you shoot a gun you first establish a target, you don’t just randomly shoot. 5 TIPS TO ESTABLISHING AN EFFECTIVE MARKETING PLAN Let’s first think...

How do you deal with a difficult business partner? Like any relationship, there will be differences and that is fine if each partner is fulfilling their responsibilities. 4 TIPS TO HOW TO DEAL WITH A DIFFICULT BUSINESS PARTNER Create a partnership agreement that...

What do investors look for before making an investment in a company and why? 4 QUESTIONS EVERY INVESTOR WILL ASK YOU? Prove the product/ service work and is there a market for it. What are the costs to launch and operate? Who is your target customer and how will you...

How much time should a business spend on creating a name for the business? You spend as much time as it takes to get it right. Naming a product takes much more time than the name of a company. Think about it there is nothing special about the name Lowes, Target, Black...

How does eCommerce allow an organization to reach new customers? The best example is going from traditional retail to online stores like Walmart, Target, etc. Prior to eCommerce retail stores had customers typically based on location and eCommerce removed that...

How does a CEO influence strategic decisions? The CEO should be setting the strategic objectives and correlating decisions and thus the plan to achieve them.