The Blog
What to Do with Half-baked Ideas
f we have some half-backed business ideas, how can we find some early-stage startups to join, so we can pursue our ideas in collaboration with them? Get them past half-baked and then get someone smart to polish and or critique them. Remember, ideas are a dime a dozen,...
How to Know Your Brand Name is Right
I don’t have money to hire a brand name consultant to check the brand name idea of mine. Is there another profitable way to do it? HOW TO KNOW YOUr BRAND NAME IS RIGHT Is it catchy, easy to remember, and reflect a quality, promise or image your company can fulfill?...
Changing a Brand Name
Is it good to change the brand name of a shop after a period of two years? Your brand position is like a marriage; good or bad you stay in it unless it just no longer represents your current brand. Brand positioning is not like an advertising campaign. It is normally...
Being a “Solopreneur”
How can I build my own startup without hiring a single person? It is being a "solopreneur" and usually means you are a contractor doing freelance work or being your own tech (electrician or plumbing). It is a hard way to get wealthy but not a bad way to get it...
Branding Lessons From Tiger King
What does Tiger King teach us about BRANDING? I am not endorsing anything about the show but it has some pillars of what it takes to build a brand. Compelling/ charismatic leader (Joe Exotic) Social Media following * Attracts an emotional response Recognizable Image...
How to Create a Great Brand Name for FREE
I need to buy a brandable brand name for my beauty salon, but for cheap. Can anyone guide me? Create your own. There is no reason to pay for a brand name unless you are buying a franchise. How to create a great brand name for FREE. Ask yourself one question? What...
Is Your Brand Name a Mistake? Ask These 3 Questions!
What is the way to recognize whether there are mistakes in a brand name? IS YOUR BRAND NAME A MISTAKE? ASK THESE 3 QUESTIONS? Does your brand reflect a quality, image, or reputation your target customer values and find appealing? Can you repeatedly deliver on this...
Which is the Better Brand Name?
Is elegant copyrighting or distinguished copywrting a better for the name of a copywriting company? Why or why not? Before you choose a name make sure you can get the domain name for it as well to make sure no one else is using it. Find the one quality most people...
Famous Brands and Quality
Do you think that all famous brands are of high quality? No, because some brands don’t claim to be of high quality. They brand low pricing. For example, McDonald's is not known for high-quality food but is known for low priced, consistent food, served fast. They have...
YOU Build a Brand
Why is it so confusing when selecting a brand name? You don’t normally brand a name. A brand is what identifies and distinguisher your company, service, or product from your competition. The brand comes from how cattle ranchers branded the livestock so if the cattle...
Creating a Tagline to Supplement Your Brand
What is the best option when my brand name does not satisfy the brand name qualities? You can create a tagline that promotes the brand position and leave the name what it is or change the name. The marketing more than the name creates the brand.
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