The Blog
Pre-sales Are an Important Indicator for Success
As an early stage startup, what should we know about pre-sales activities? Pre-sales will tell you if you have an actual demand for what you are selling. I would say it is the most important indicator of potential success.
Using Generic Words for Brand Names
Why is it told that the brand names with generic words need a huge expenditure on marketing? An established/recognized brand allows customers to be able to identify this certain brand over another’s. The example would be why you know what Coke looks like next to a...
Rebranding With a New Name
After rebranding, do I have the opportunity of finding the best brand name? Normally to rebrand you would need to have the new brand name prior to this. To effectively rebrand you would want a new brand image/ reputation that you believe would be better than the one...
Why Are Brand Names Expensive?
Why are brand names so expensive, and what is the solution? They are expensive because a good one is established as it takes time to build a recognized brand name. A brand is like planting a tree it is not going to grow overnight. It takes marketing and delivering on...
Don’t Buy a Brand Name
I need to buy a brand name for cheap and evaluate it. Is there a way to achieve both my aims? Why wouldn’t you just create your own brand name? A brand is a reputation, image, or quality people associate with you or your company. I don’t see how buying one benefits...
How to Create the Perfect Brand Name
I need to know the best brand name available in the world in the apparel industry. Can anyone tell me a website? HOW TO CREATE THE PERFECT BRAND NAME First, the name of your company is not normally your brand. It is great if it can be but normally your brand promotes...
Brand Name Qualities
I need to check my brand name has the brand name qualities or not. How can I do it? Simple question when you are creating a brand: “What one promise or quality if you could be or deliver on would make your customers fall in love your product/ services/company or...
Single-word Brand Names
Why are only single word brand names accepted by brand name specialists today? You can use a tagline, more than one word. to reinforce your brand. Normally branding is not done by one word and especially not in the company name. Hard to brand with just one word....
How Does Mentorship Work?
How do mentors coach the person they are mentoring? A mentor will normally spend a certain amount of time each week or month with you in person or phone conference where you ask them questions about the given area of mentoring they are providing. They will typically...
Can A Brand Name Be A Question?
Can a brand name be a question? It would be very rare but surely can be done. Examples: * When you think of safety think of ABC (whatever your name is) * ABC phone repair - Do you have a broken phone? * Joes Pizza- Do you want a hot pizza fast?
Creating Your Startup Name
I do not have much capital to spend on purchasing a brand name. How can I create my own startup name? A brand is an image or reputation normally reinforced by your log, tagline, and brand positioning that reflects a quality or promise that your target customer values....
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