Why is Visual Marketing Effective?

We humans are very visually stimulated. Something that is seen tends to grab our attention. This is why companies create unique logos and have commercials that grab your attention. Radio marketing can be effective—hearing testimonies, etc.—however it falls short of...

How Do I Get an LLC?

Simply call your State Corporation Commission and they will walk you through it at no charge. It is very simple. You can find a comprehensive list by state here.

Can I Duplicate An Existing Business?

Is it okay to start a company based on an idea that has already been taken? YES. Rarely will you have an idea that is so original that no one else has done it. If you are lucky, no one in your area has done it (or done it WELL) yet. Ideally, you would choose a...

Which Service Company Should I Start?

There are a series of questions that will help you answer the question, “What service business should I start?” QUESTIONS TO ASK YOURSELF: Where is there a greater demand? Where is there less competition? Which of the 2 services can I charge the most for?...

INTERVIEW: Author Terry Lammers

We are excited to share this interview with you with our fantastic guest Terry Lammers. Terry Lammers, CVA, is a managing member of Innovative Business Advisors. He’s also the author of You Don’t Know What You Don’t Know: Everything You Need to Know to Buy or Sell a...

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