The Sales Process

What are the 7 steps in the sales process? Sales Process Create a marketing plan to attract your target customer (those most likely to buy what you are selling). Begin attracting customers so YOU CAN SELL TO THEM. Even if your company gives you leads you want to...

Your Professional Brand Statement

What is your professional brand statement? A brand is a unique image, reputation, logo that you have claimed for yourself or your company. Your brand position or statement is what your brand will be or stand for. Volvo’s brand position/statement is safety. BMW is the...

Find What Customers Want Most From Your Company

What type of strategy is growing the business from existing customers? This would be your marketing strategy (attracting and selling to new customers). Try asking one question every day you are in business: What do my customers most want from our company (for that...

3 Ways to Turn Ideas Into Profit

I often have “business ideas” that I start then forget all about and go on to the next one. I’m 21 and have been doing this for a good portion of my life. Is this a bad trait? Ideas without action are worthless. I once had a boss who said...

Ask This Before You Start a Partnership

What do I need to know to build a good business partnership? ASK THIS BEFORE YOU START A PARTNERSHIP Why you want/need this person as a partner in the first place? This is critical because you will be sharing profit so they need to bring value to the partnership....

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