Apr 19, 2020 | Articles, Sean Answers
Why do investors trust a new startup company? They trust the founder based on that person’s reputation. In most cases, investors will trust what they see and that means results. They will want to see bank statements, accounting reports, and sales...
Apr 18, 2020 | Articles, Sean Answers
I don’t have money to hire a brand name consultant to check the brand name idea of mine. Is there another profitable way to do it? HOW TO KNOW YOUr BRAND NAME IS RIGHT Is it catchy, easy to remember, and reflect a quality, promise or image your company can fulfill?...
Apr 18, 2020 | Articles, Sean Answers
Is it good to change the brand name of a shop after a period of two years? Your brand position is like a marriage; good or bad you stay in it unless it just no longer represents your current brand. Brand positioning is not like an advertising campaign. It is normally...
Apr 18, 2020 | Articles, Sean Answers
How can I build my own startup without hiring a single person? It is being a “solopreneur” and usually means you are a contractor doing freelance work or being your own tech (electrician or plumbing). It is a hard way to get wealthy but not a bad way to...
Apr 17, 2020 | Articles, Sean Answers
What does Tiger King teach us about BRANDING? I am not endorsing anything about the show but it has some pillars of what it takes to build a brand. Compelling/ charismatic leader (Joe Exotic) Social Media following * Attracts an emotional response Recognizable Image...