What are good ways to attract clients for our business?
4 BASICS OF ACQUIRING NEW CUSTOMERS FOR YOUR BUSINESS
- First, you have a product or service that your target customer wants or needs.
- What one promise could you deliver on to this target customer that would make them chase you down for your business? Example: Dominos- Hot Pizza in 30 Minutes or Less. This propelled them to the number 1 pizza delivery company in the world.
- What marketing message can you build off of this promise? Example: Fed Ex When it absolutely has to be there overnight. Geico- 15 minutes can save you 15% on your car insurance.
- Commit to spending what is needed to tell your target customer this marketing message.
