What are the 7 steps to creating a sales plan?
7 STEPS TO CREATE THE PERFECT SALES PLAN
- Identify your target customer- (who is most likely to buy what you are selling?)
- What advertising vehicles will reach your target customer?
- What message do you need to tell your target customer that will make them buy from you? (What are your competitive advantages?)
- What skepticism do you need to overcome and how can you best do this? (Example: warrantees, customer testimonials, etc.)
- How can you make buying easier and faster for your customers? (Example: Amazon one click)
- WHO do you have selling your products or service and are they trained professionals?
- Create urgency by offering time constraints for discounts and or payment plans and low-interest financing.