From day one in business, you set up a system (surveys, etc.) that allows your customers to share feedback with you. This feedback needs to include current and future needs and wants. Now that you know what they want and need, you build a company that can meet this demand.

As a business owner, you can set 2 goals and if achieved you will have a successful and highly profitable business.

  • Market at a level and effectiveness that amasses customers. (Mass Customer Acquisition).
  • Service your customers’ present and future needs in a way that your competition won’t or can’t.

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