What is the secret behind a successful business?
My Business Success Secret in ONE Paragraph
Having a value proposition (why customers should buy from you over your competition) that you can deliver on that is so strong that customers chase you down for your business. Now to deliver on this proposition you need to staff your company with the talent needed to consistently provide a buying experience that makes them fall in love with your company. The final step is to relentlessly market this value proposition to your target customers.