A sustainable business strategy is one that you can continue doing day in and day out for a lengthy period of time.

  • Does it produce the results you want?
  • Is it affordable?
  • Do you have the staff and or talent to keep it going?
  • It is too hard (difficult and or labor-intensive(to much staff) to keep it going?
  • Is this the most efficient way to do this? Should this be the strategy in the first place?

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