The Amount of Time it Takes to Become an Expert

How many hours or days does it take to be an expert? Malcolm Gladwell in his book outliers shared the 10,000 hours theory that when you have put/ practiced/ studies 10,000 hours on one thing you become world-class at this given endeavor. I have also heard if you have...

Giving Honest Input of Former Employees

How do I advise a company not to hire my employee? You could be opening yourself up to a civil suit from your former employee so LET IT GO. I was once nearly sued for giving a bad employee review which I was just telling the truth so I have learned to just give the...

Tools vs. Doing it Yourself

For a small business, is it better to use a tool to email market, or do it yourself? Can you outperform the tools available? Does it take you hours to accomplish something a tool can do for you?

The 4 Pillars of Small Business Marketing

What is the scope of small business marketing? 4 PILLARS OF SMALL BUSINESS MARKETING Brand Building Promoting your Unique Selling Position as well as Competetive Advantages so customers have reason to buy from you and not the competition Advertising a reason to buy...

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