The MOST common STARTUP expenses

What commonly overlooked expenses need to be taken into consideration when starting your own business? The MOST common STARTUP expenses that are either forgotten or don’t have enough money in the budget for is: 5 AREAS YOU MUST BUDGET FOR IN YOUR STARTUP Ongoing costs...

Making a Local Restaurant Successful

How do I make my small town restaurant successful? What makes people buy in ANY TOWN and specifically a restaurant which serves multiple needs (gathering place, feeds people and entertains in others as well). Create a setting that is different Create a setting that is...

Customer Acquisition Cost and Company Valuation

How does customer acquisition cost (CAC) affect the company valuation? It is all math as the valuation will be based on numerous items from revenue/ profit and lifetime value of customers to your brand value but let’s focus on CAC. If you pay $1 for a Customer...

The Goal is the Keep the Customer

If a company receives a complaint from its customer saying some product they ordered were missing. In this situation what could be the appropriate ways to deal with the problem? Send the parts that were missing and assume they are telling the truth or send a new...

Dealing with Cheap Customers

How do you deal with a cheap customer? TAKING A CHEAP CUSTOMER AND MAKING THEM A SPENDING CUSTOMER Why are they being cheap? That is what you need to focus on. Are you providing very limited value to them? Have you shown how valuable you have been to them? Has your...

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