Creating a Tagline to Supplement Your Brand

What is the best option when my brand name does not satisfy the brand name qualities? You can create a tagline that promotes the brand position and leave the name what it is or change the name. The marketing more than the name creates the...

Using Generic Words for Brand Names

Why is it told that the brand names with generic words need a huge expenditure on marketing? An established/recognized brand allows customers to be able to identify this certain brand over another’s. The example would be why you know what Coke looks like next to a...

Rebranding With a New Name

After rebranding, do I have the opportunity of finding the best brand name? Normally to rebrand you would need to have the new brand name prior to this. To effectively rebrand you would want a new brand image/ reputation that you believe would be better than the one...

Why Are Brand Names Expensive?

Why are brand names so expensive, and what is the solution? They are expensive because a good one is established as it takes time to build a recognized brand name. A brand is like planting a tree it is not going to grow overnight. It takes marketing and delivering on...

Don’t Buy a Brand Name

I need to buy a brand name for cheap and evaluate it. Is there a way to achieve both my aims? Why wouldn’t you just create your own brand name? A brand is a reputation, image, or quality people associate with you or your company. I don’t see how buying one benefits...

How to Create the Perfect Brand Name

I need to know the best brand name available in the world in the apparel industry. Can anyone tell me a website? HOW TO CREATE THE PERFECT BRAND NAME First, the name of your company is not normally your brand. It is great if it can be but normally your brand promotes...

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