Feb 17, 2020 | Sean Answers
In business, do you say “we offer a full service” or “we offer full services”? I have always used this verbiage when offering multiple services: “We offer 8 services to meet your [plumbing, accounting, etc.]...
Feb 17, 2020 | Sean Answers
I would focus on determining your competitive advantage first and build your brand around that. Example: If your competitive advantage is that you offer a durable product then you would establish a brand emphasizing durable. In short, you want to emphasize what your...
Feb 17, 2020 | Sean Answers
Is it better to work for a family-owned business or a franchise/chain? Working in the family business is normally a love or hate choice. Some family dynamics make working for family dreadful and sometimes it’s great—only you know the answer to that for your...
Feb 17, 2020 | Sean Answers
If your clients are going to write checks to someone other than you, you need an LLC. Is it a hobby or a business? If it’s a business, then set up an LLC.
Feb 17, 2020 | Sean Answers
What are the main strategies to promote my business in a targeted place or market? Effective marketing always answers these 3 questions: Sean’s 3 Strategies to Promote ANY Business Who is your ideal customer? What is it they want and what language gets their...
Feb 17, 2020 | Sean Answers
Did you receive a lot of conflicting advice when you were trying to start your own business? NO, BECAUSE I ONLY LISTEN TO PEOPLE WHO ARE SUCCESSFUL. It is when you listen to friends and family who have no idea what they are talking about that you get bad, conflicting...
