What are the MOST Important Elements of a Business Plan?

Sean’s Easy Business Plan I have used this formula successfully for more than 2 decades: The business plan should give you confidence that your business idea will work. It should be so convincing that if you showed it to an investor, they would want to invest in...

Should Your First Hire Be An Assistant?

Not necessarily. Companies go out of business for one and only one reason—lack of revenue due to poor sales. The most important role for you to fill first is that of salesman. That said, if you are the main salesperson then hiring an assistant will free you up to make...

Can a Startup Owner Over-Promise?

Yes, But don’t. You want to do the complete opposite UNDER-PROMISE and OVER-DELIVER. Set expectations that you can actually meet—or better yet—exceed. The tendency as a new owner is to promise the moon to win business. It is a huge...

What’s the Best Accounting Service for My Startup?

I would ask for a referral from a successful local business owner in your area. You don’t even have to know the business owner—all you have to do is politely ask to speak with the owner and tell them you are looking to start a business and need a great Bookkeeper/...

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