The Necessity of Branding

Why is branding necessary? Branding allows you to own a little space in the mind of your customers. When they think of this (tagline, quality, product/service) they associate it immediately with your company. It is a no-lose strategy developing and promoting a...

When and How to Rebrand

What if you want to rebrand your business in the future? Rebranding is the process of changing the corporate image of an organization. It is a market strategy of giving a new name, symbol, or change in design for an already-established brand. The idea behind...

The Fortune 500 Business Plan

What is Apple’s long-term business plan? I can tell you what every Fortune 500 Business plan is Continue to grow market share Continue to expand profit margins Continue to promote and build their brand globally Continue to grow company value Continue to expand into...

5 Qualities of any Great/Productive Team

What are the characteristics of a performance-driven team? 5 Qualities of any Great/Productive Team High Energy because they are Highly Motivated Clear Vision of Goal or Expectations Highly Talented Great Culture Competent and Motivating...

Start a New Business vs. Staying at Your Job

So I am contemplating either starting a new coaching business (follow passion) or continue with the corporate 9 to 5 life.If you were me what approach would you take considering the given market situation? It is me who is positive about both options. I would do BOTH...

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