4 Most Common Cause of Startup Failures

What in your opinion is the commonest cause of failure in business today? 4 MOST COMMON CAUSES OF STARTUP FAILURES Founder falls in love with their idea and does not allow it to be criticized, challenged, or tested. No tested strategy to acquire customers. So little...

Stay Current with Your Customer’s Preferences

Why is it important to identify changes in customer preferences? If you do not identify and stay current with what your customers want they will find their needs met by another company and no longer buy from you. What your clients are requesting will also give you key...

How to Choose a Brand Name

How do I get an idea for a brand name? How to Choose a Brand Name When you here the name do you quickly associate it with what you are selling? Examples: Liquid Plumber, Sleep Aid, Post It, My Pillow, etc. Are there other companies using this name? Can you get the...

How Can Poor Leadership Lead to Business Failure?

How can poor leadership lead to business failure? Everything hinges on leadership so if you have poor leadership failure is imminent. Leaders make the critical hires, establish the key initiatives, make strategic decisions, and hold people accountable for results so...

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