Today we are talking about execution! Not only execution but how execution beats mindsets every day and every time!
You focus on mindset and I’ll focus on execution.
You see, mindset is fine, but your mindset is an accelerator, it’s not a strategy. And I think the reason why mindset is so popular because it doesn’t have any measurable result. You’re not held accountable for anything. Affirmations and visualizations are great, but I want execution, I want results, now.
Don’t get me wrong, I do believe mindset is important, but it’s an accelerator. I don’t execute, it doesn’t work. Mindset will do nothing. I can sit in a chair all day long, think great thoughts, journal, and write down goals. Guess what? If I do not execute, it’s a moot point.
Let me just share with you like three points under each one.
Mindset – An Accelerator, Not a Strategy
It may make what you do better. For example, you want to learn how to play golf. Yes, visualization exercises might be great for you, but if you can’t swing the golf club, your mindset is irrelevant. You have to have a skill and/or a strategy, and then mindset can accelerate that and can take you to different levels.
Mindset is Not Measurable
I kind of went into that. Execution is measurable. Mindset doesn’t have a deadline or timetable. Nobody can hold you accountable for mindset. Something that’s not measurable cannot be a key ingredient because there’s no accountability for it.
Mindset is Not Monetizable
I can’t make money on my mindset. It can accelerate and make everything I’m doing better, but if I can’t measure it, I can’t market it as a skill.
It will help you with your skill. It may make it better. It may make you calmer, but people aren’t paying for that. It’s not monetizable.
Again, I do utilize mindset. I was a Division I athlete, it works. I used visualization techniques but I was very, very good at my sport, and that was 90% of my success was talent and working on my craft. My mindset was the accelerator and the icing on the cake. It was not the cake.
Focus on Execution to Completion
Execution is what people will pay for. I’ll pay people who can do something from beginning to end. I’ll pay for that all day long. That’s execution. That’s valuable because it shows me that you can do something from start to completion.
I’m good at executing. I can take something from idea to launch to completion. That’s valuable. Tell me something within mindset that’s more valuable than that…I had a goal, I executed on it. I’ve launched more than 20 companies and I gotta be frank with you… I launched probably 15 of those companies before I even studied mindset as closely as I do now.
I was driven. I would say I had more of the personality traits that are necessary to start and build companies. I was driven, I was highly focused, extremely competitive, and a very good salesperson. I executed a profitable business idea. They are the reasons why I started successful companies. It wasn’t mindset.
Mindset became the accelerator. It’s why my businesses went from a maybe to the next level. Mindset gave me confidence that I could achieve everything. It took the veil off. I started seeing behind the other doors, but mindset wouldn’t have been necessary if I did not have the discipline to take an idea and launch it. The execution came first.
Execution Displays the Talent
Mindset doesn’t display the talent. I want to see your talent. Mindset is not a talent. Again, I’m not criticizing, I just keep putting it in perspective.
I believe that LeBron James has a great mindset…I also believe he’s 6-foot 9-inches tall, physically gifted, and has practicing basketball his entire life. That is his sole focus, which might also have something to do with it. I’m just putting it in perspective.
Do you ever hear Bill Gates, Warren Buffett, or Jeff Bezos talk about mindset? They talk about the qualities of successful entrepreneurs and the critical strategies that they use. Yes, mindset is an accelerator for talent and it’s an accelerator for effort but it does not take the place of execution.
Execution is Coveted, Mindset is Expected
Yes, I want you to have a positive attitude. I want you to believe that you can accomplish a lot. I believe that your achievements are not limited and I kind of will look at that within an interview, and I want that. It’s kind of like a bonus. If maybe your personality type didn’t overwhelm me, but you have a track record of unbelievable execution, I’ll take that. because execution is coveted, mindset is expected.
