How to Choose a Brand Name

Jun 4, 2020 | Articles, Sean Answers | 0 comments

How can I find a suitable name for my startup project/brand?

A name BECOMES A BRAND does not start as a brand. At some early on Coke was just a drink and McDonald’s was just a burger joint it has been the cumulative effort of promoting the brand for the last 50 or more years with a substantial marketing budget that made it a brand.

How to Choose a Brand Name

  1. Can you get the domain for it?
  2. Does the name easily associate customers with what you are selling?
    1. FedEx- Express Delivery
    2. SleepAid- helps you sleep
    3. Subway- subs
  3. Is it catchy or easy to remember?

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