I don’t have money to hire a brand name consultant to check the brand name idea of mine. Is there another profitable way to do it?
HOW TO KNOW YOUr BRAND NAME IS RIGHT
Is it catchy, easy to remember, and reflect a quality, promise or image your company can fulfill? Remember your name is not usually your brand.
Example: Nike is the name- the brand position is great athletic shoes and attire worn by the world’s most recognized athletes.