How do you define, compare, and contrast a short business plan vs. a comprehensive plan?
A comprehensive business plan may be needed if you are pitching to investors or applying for a loan. A business plan that is not requiring investment/ loan needs to accomplish a few things no matter the size:
- Does it confirm why your idea will be received by the marketplace?
- How will you acquire customers?
- Is your pricing realistic and profitable?
- Who and What do you need with costs to get this business off the ground?