What people have had the most interesting personal brand of all time, and why is that?
Like him or hate him you can’t argue that Donald Trump has made a fortune with his name as it is garnered on some of the world’s most expensive properties as well as leveraging it to become the most powerful person on planet Earth.
My runner up is Michael Jordan who has been paid well for his image and achievements. His shoe brand has made him a billionaire and owner of a basketball franchise.
