THE STARTUP BERMUDA TRIANGLE

3 coordinates making up a triangle in the North Atlantic sea where ships and planes enter and never return and I would argue there are 3 equally big mistakes startup founders make that create a Death Spiral for their startups.

  1. They fall in love with their idea and Don’t allow their idea to be tested (with data) or challenged by others.
  2. No Marketing Plan- NO Strategic Plan to acquire customers
  3. Never Become a Great Entrepreneur

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